What you’ll learn

You may already be utilizing standard press releases, but you may not be generating the results you want or expect from a press release marketing campaign. As Senior Editor of Ping! Zine Web Hosting Magazine, I recently published an article detailing the major differences between standard and optimized press releases.

Why you should read the article

Take a few minutes to read the article. You’ll learn cost vs return on investment, ranking high in search engines, longevity vs quick traffic, how to track results, and much more. As a professional writer, I have written dozens of successful optimized press releases for clients. And all have achieved remarkable results: generating leads, traffic, and increasing revenue. You too can take advantage of press release marketing to boost your revenues. It’s worth the investment and you’ll be able to see results immediately. But you need to read the article to find out how you can achieve more traffic and revenue for your business.

How to get the article

There are three ways you can read the article.

1. Download the PDF version of Standard Press Releases vs Optimized Press Releases.

2. Read the full HTML version in the Young Copy Resource Center on the Press Releases – Standard or Optimized? page.

3. Visit Ping! Zine Web Hosting Magazine, download issue 33, and turn to page 49.