The Young Copy Blog
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Ping! Zine Article Published: Are You Blogging Yet?
Business blogs have taken the forefront when it comes to revolutionary marketing strategies. Sure, Facebook and Twitter are popular too. (I will discuss Facebook and Twitter in a future blog post.) Blogs have proven instrumental in helping companies reach a wider audience, communicate with current and prospective customers, generate new leads and in some cases, find talented employees. But if blogging is so effective in helping companies reach more people and generate more revenue, why are there still so many businesses not blogging yet?One reason some companies are reluctant to start blogging is that blogging, if done correctly, is very time-consuming. A company blog must be regularly updated to keep readers interested and blogs must be updated with relevant information blog subscribers want to read on a regular basis. Keeping up with a blog may prove to be a daunting task, especially if your company does not have the resources to fully maintain and update your blog. Business owners and marketing executives are typically busy with other high priority tasks and simply do not have the time to learn how to get started with blog writing, promoting a blog, and optimizing content for subscribers and search engines.
Simply put, you are missing out on incredible opportunities to grow your business if you are not blogging yet. In my latest article, Are you blogging yet?, published in Ping! Zine Web Hosting Magazine, I discuss the reasons every company should take advantage of blogs as part of their marketing strategies.
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Revenue Building Benefits of Optimized Blog Writing Services
Blogs are powerful, especially when you hire a team of promotional writing and marketing experts to provide your company with optimized blog writing services. Take a look at our recent press release, Young Copy Helps Companies Increase Customer Leads With Optimized Blog Writing Services. The press release announces how Young Copy helps companies attract pre-qualified customers through well written, search engine friendly, optimized blog writing services.What are optimized blog writing services?
But what exactly are optimized blog writing services? Optimized blogs are similar to optimized websites. Like optimized websites, we use advanced search engine optimization (SEO) techniques including keyword analysis to determine the best topics to help your organization reach higher in the search engine results pages (SERPs).
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PEER 1 Showcase: Coordinating Online and Offline Marketing for Maximum Effectiveness
As time permits, I like to write about projects I have completed. Some projects are recent while other projects are from a while ago. Doing so gives me a chance to show prospective clients (and my loyal blog subscribers – thank you) the type of work we do here at Young Copy and the successful clients we work with on a daily basis.A while ago, PEER 1, a global colocation and web hosting provider with 17 data centers worldwide (and growing), hired Young Copy to write white papers, brochure copy, email newsletter copy and other marketing communications content. In marketing, combining offline marketing such as brochures, print newsletters and white papers, with online marketing like website content, press releases, blogs, and email newsletters, generates a much stronger response in terms of high quality leads.
